Building the Future: Imhotep Academy’s Logo Transformation

Imhotep Academy partnered with Interrelate to modernize their brand identity while preserving their cultural roots. By replacing outdated clip art with custom iconography, enhancing the color scheme for accessibility, and maintaining the original typography, we created a refreshed logo that is scalable, cohesive, and ready to support the academy’s continued growth across all platforms.

Project Overview

Industry: Education
Services Provided: Brand Identity, Logo Redesign
Project Focus: Modernization and Cultural Alignment

Client Overview

Imhotep Academy is an educational organization dedicated to empowering young learners through a culturally affirming curriculum that emphasizes excellence, leadership, and community. As the academy grew, they needed a refreshed logo that honored their legacy while presenting a more modern, professional image to students, families, and partners.

Before Logo

The original logo relied on clip art and was not designed to be responsive across different formats. It struggled with scalability, clarity, and consistency, limiting its effectiveness on modern digital channels and printed materials.

After Logo

We created a fully custom, modernized emblem featuring clean, original icons that better represent the academy’s mission. While keeping the original fonts to maintain brand recognition, we enhanced the color scheme for greater accessibility and visual cohesion. The new logo scales seamlessly across websites, social media, signage, and apparel—ensuring a consistent and professional brand experience.

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